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		<title>Kettering, Charles F. -- &#8220;250 at Luncheon Honor Kettering,&#8221; New York Times (1936-11-11)</title>
		<link>https://wist.info/kettering-charles/67577/</link>
		<comments>https://wist.info/kettering-charles/67577/#respond</comments>
		<pubDate>Fri, 01 Mar 2024 16:24:39 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
				<category><![CDATA[Kettering, Charles F.]]></category>
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		<description><![CDATA[When we look forward and try to project what may come out of a development, we are always wrong, because the by-products sometimes become far more important than the primary thing you started out to accomplish. Nevertheless, unintelligent motion is a great deal more important in research than intelligent standing still.]]></description>
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			<content:encoded><![CDATA[<p>When we look forward and try to project what may come out of a development, we are always wrong, because the by-products sometimes become far more important than the primary thing you started out to accomplish. Nevertheless, unintelligent motion is a great deal more important in research than intelligent standing still.</p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>&#8220;250 at Luncheon Honor Kettering,&#8221; <i>New York Times</i> (1936-11-11) 
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		<title>Kettering, Charles F. -- &#8220;Industrial Prospecting,&#8221; Speech, Founder Societies of Engineers (20 May 1935)</title>
		<link>https://wist.info/kettering-charles/29711/</link>
		<comments>https://wist.info/kettering-charles/29711/#respond</comments>
		<pubDate>Fri, 19 Jun 2015 13:20:27 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
				<category><![CDATA[Kettering, Charles F.]]></category>
		<category><![CDATA[adaptation]]></category>
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		<description><![CDATA[I often say that research is a way of finding out what you are going to do when you can&#8217;t keep on doing what you are doing now.]]></description>
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			<content:encoded><![CDATA[<p>I often say that research is a way of finding out what you are going to do when you can&#8217;t keep on doing what you are doing now. </p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>&#8220;Industrial Prospecting,&#8221; Speech, Founder Societies of Engineers (20 May 1935) 
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		<title>Kettering, Charles F. -- &#8220;Kettering&#8217;s Law,&#8221; from address before American Society of Mechanical Engineers (c. 1944)</title>
		<link>https://wist.info/kettering-charles/2929/</link>
		<comments>https://wist.info/kettering-charles/2929/#comments</comments>
		<pubDate>Sun, 01 Feb 2004 16:00:00 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
				<category><![CDATA[Kettering, Charles F.]]></category>
		<category><![CDATA[axiom]]></category>
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		<description><![CDATA[Logic is an organized way of going wrong with confidence. Quoted in Heinlein, The Number of the Beast (1980). Alternately quoted: &#8220;Beware logic. Logic is an organized way to go wrong &#8212; with confidence.&#8221; Logic is an organized way to go wrong with confidence. We should all know by now that a logical course is [&#8230;]]]></description>
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			<content:encoded><![CDATA[<p>Logic is an organized way of going wrong with confidence.</p>
<p><a href="https://wist.info/wp/wp-content/uploads/2004/02/Kettering-ketterings-law-wist_info-quote.jpg"><img fetchpriority="high" decoding="async" class="aligncenter size-full wp-image-31764" src="https://wist.info/wp/wp-content/uploads/2004/02/Kettering-ketterings-law-wist_info-quote.jpg" alt="Kettering - ketterings law - wist_info quote" width="605" height="431" srcset="https://wist.info/wp/wp-content/uploads/2004/02/Kettering-ketterings-law-wist_info-quote.jpg 605w, https://wist.info/wp/wp-content/uploads/2004/02/Kettering-ketterings-law-wist_info-quote-300x214.jpg 300w" sizes="(max-width: 605px) 100vw, 605px" /></a></p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>&#8220;Kettering&#8217;s Law,&#8221; from address before American Society of Mechanical Engineers (c. 1944) 
						<br><br><span class="cite">
						

Quoted in Heinlein, <em>The Number of the Beast </em>(1980).

Alternately quoted:
<ul>
 	<li>"Beware logic. Logic is an organized way to go wrong -- with confidence."</li>
 	<li>Logic is an organized way to go wrong with confidence. We should all know by now that a logical course is not always the right one."</li>
</ul><br>
Sometimes referred to "Kettering's Observation."<br><br>

Cited in <a href="http://books.google.com/books?ei=UIQJTP25JIm0Nvn6lLYE&amp;ct=result&amp;id=b9NJAAAAYAAJ&amp;dq=&quot;logic+is+an+organized+way&quot;"><em>Food Industries </em>magazine, vol. </a><span dir="ltr"><a href="http://books.google.com/books?ei=UIQJTP25JIm0Nvn6lLYE&amp;ct=result&amp;id=b9NJAAAAYAAJ&amp;dq=&quot;logic+is+an+organized+way&quot;">16 (1944)</a>, referring to the speech being "recent" (the magazine is also referred to as <a href="http://books.google.com/books?id=EnIhAAAAMAAJ&amp;q=&quot;logic+is+an+organized+way&quot;"><em>Food Engineering</em></a>).
</span><br><br>

This site previously incorrectly attributed the quote to Iris Murdoch.  That attribution seems to have been duplicated at some other sites, but was an error.  I have also found citations to L. Walter Lundell and Karl Popper.<br><br>

Another "Kettering's Law" that is referenced is: "Parts left out cost nothing, require no maintenance, and do not fail."						</span>
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		<title>Kettering, Charles F. -- (Attributed)</title>
		<link>https://wist.info/kettering-charles/2269/</link>
		<comments>https://wist.info/kettering-charles/2269/#respond</comments>
		<pubDate>Sun, 01 Feb 2004 16:00:00 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
				<category><![CDATA[Kettering, Charles F.]]></category>

		<guid isPermaLink="false">http://wist.info/wp/?p=2269</guid>
		<description><![CDATA[A problem well defined is a problem half solved.]]></description>
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			<content:encoded><![CDATA[<p>A problem well defined is a problem half solved.</p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>(Attributed) 
]]></content:encoded>
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		<title>Kettering, Charles F. -- (Attributed)</title>
		<link>https://wist.info/kettering-charles/29648/</link>
		<comments>https://wist.info/kettering-charles/29648/#respond</comments>
		<pubDate>Fri, 12 Jun 2015 11:55:14 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
				<category><![CDATA[Kettering, Charles F.]]></category>
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		<description><![CDATA[Every great improvement has come after repeated failures. Virtually nothing comes out right the first time. Failures, repeated failures, are finger posts on the road to achievement. One fails forward toward success.]]></description>
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			<content:encoded><![CDATA[<p>Every great improvement has come after repeated failures. Virtually nothing comes out right the first time. Failures, repeated failures, are finger posts on the road to achievement.  One fails forward toward success.</p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>(Attributed) 
]]></content:encoded>
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		<title>Kettering, Charles F. -- (Attributed)</title>
		<link>https://wist.info/kettering-charles/29942/</link>
		<comments>https://wist.info/kettering-charles/29942/#respond</comments>
		<pubDate>Fri, 17 Jul 2015 16:44:00 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
				<category><![CDATA[Kettering, Charles F.]]></category>
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		<description><![CDATA[You will never stub your toe standing still. The faster you go, the more chance there is of stubbing your toe, but the more chance you have of getting somewhere.]]></description>
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			<content:encoded><![CDATA[<p>You will never stub your toe standing still. The faster you go, the more chance there is of stubbing your toe, but the more chance you have of getting somewhere. </p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>(Attributed) 
]]></content:encoded>
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		<title>Kettering, Charles F. -- (Attributed)</title>
		<link>https://wist.info/kettering-charles/30218/</link>
		<comments>https://wist.info/kettering-charles/30218/#respond</comments>
		<pubDate>Fri, 14 Aug 2015 13:17:52 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
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		<description><![CDATA[The only difference between a problem and a solution is that people understand the solution. Quoted in Thomas Alvin Boyd, Charles F. Kettering: A Biography (1957)]]></description>
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			<content:encoded><![CDATA[<p>The only difference between a problem and a solution is that people understand the solution.</p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>(Attributed) 
						<br><br><span class="cite">
						

Quoted in Thomas Alvin Boyd, <i>Charles F. Kettering: A Biography</i> (1957)						</span>
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		<title>Kettering, Charles F. -- (Attributed)</title>
		<link>https://wist.info/kettering-charles/30304/</link>
		<comments>https://wist.info/kettering-charles/30304/#respond</comments>
		<pubDate>Fri, 21 Aug 2015 14:59:00 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
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		<description><![CDATA[People see the wrongness in an idea much quicker that the rightness.]]></description>
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			<content:encoded><![CDATA[<p>People see the wrongness in an idea much quicker that the rightness.</p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>(Attributed) 
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		<title>Kettering, Charles F. -- (Attributed)</title>
		<link>https://wist.info/kettering-charles/30386/</link>
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		<pubDate>Fri, 28 Aug 2015 13:12:24 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
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		<description><![CDATA[People are very open-minded about new things &#8212; as long as they&#8217;re exactly like the old ones.]]></description>
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			<content:encoded><![CDATA[<p>People are very open-minded about new things &#8212; as long as they&#8217;re exactly like the old ones. </p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>(Attributed) 
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		<title>Kettering, Charles F. -- (Attributed)</title>
		<link>https://wist.info/kettering-charles/30571/</link>
		<comments>https://wist.info/kettering-charles/30571/#respond</comments>
		<pubDate>Fri, 04 Sep 2015 13:51:17 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
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		<description><![CDATA[Keep on going, and chances are you will stumble on something, perhaps when you are least expecting it. I never heard of anyone stumbling on something sitting down. Variant: &#8220;Keep on going and the chances are you will stumble on something, perhaps when you are least expecting it. I have never heard of anyone stumbling [&#8230;]]]></description>
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			<content:encoded><![CDATA[<p>Keep on going, and chances are you will stumble on something, perhaps when you are least expecting it. I never heard of anyone stumbling on something sitting down.</p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>(Attributed) 
						<br><br><span class="cite">
						

Variant:  <br><br>

<blockquote>"Keep on going and the chances are you will stumble on something, perhaps when you are least expecting it. I have never heard of anyone stumbling on something sitting down."</blockquote><br>

I am unable to find this precise phrase in Kettering's writings or primary writings about him. However, this appears to have been part of a common set of phrases he used, which indicates either it is accurate or a paraphrase of one of them:<br><br>

<blockquote>Accomplishment has been an accident as a rule. Nobody ever stumbled while he was standing still. You only stumble when you are moving. So we always had it a rule in our organization when we lacked intelligence we speeded up motion, because the chances of stumbling infinitely increased.<br>

"<a href="https://timesmachine.nytimes.com/timesmachine/1936/11/11/88083896.html?pageNumber=45">250 at Luncheon Honor Kettering</a>," <i>New York Times</i> (1936-11-11)</blockquote><br>

<blockquote>Nobody ever found anything while sitting down. So, Q.E.D., <i>don't be afraid to stumble.</i><br>

“<a href="https://books.google.com/books?id=jUYEAAAAMBAJ&pg=PA8#v=onepage&q=%22qed%20don't%20be%20afraid%22&f=false">Don’t Be Afraid to Stumble</a>,” <i>The Rotarian</i> (1952-01)</blockquote><br>						</span>
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		<title>Kettering, Charles F. -- (Attributed)</title>
		<link>https://wist.info/kettering-charles/30648/</link>
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		<pubDate>Fri, 11 Sep 2015 14:46:36 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
				<category><![CDATA[Kettering, Charles F.]]></category>
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		<description><![CDATA[In America we can say what we think, and even if we can&#8217;t think, we can say it anyhow.]]></description>
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			<content:encoded><![CDATA[<p>In America we can say what we think, and even if we can&#8217;t think, we can say it anyhow.</p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>(Attributed) 
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		<title>Kettering, Charles F. -- (Attributed)</title>
		<link>https://wist.info/kettering-charles/30755/</link>
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		<pubDate>Fri, 18 Sep 2015 17:13:02 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
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		<description><![CDATA[If you have always done it that way, it is probably wrong.]]></description>
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			<content:encoded><![CDATA[<p>If you have always done it that way, it is probably wrong. </p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>(Attributed) 
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		<title>Kettering, Charles F. -- (Attributed)</title>
		<link>https://wist.info/kettering-charles/30820/</link>
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		<pubDate>Fri, 25 Sep 2015 17:34:45 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
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		<description><![CDATA[If I want to stop a research program I can always do it by getting a few experts to sit in on the subject, because they know right away that it was a fool thing to try in the first place.]]></description>
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			<content:encoded><![CDATA[<p>If I want to stop a research program I can always do it by getting a few experts to sit in on the subject, because they know right away that it was a fool thing to try in the first place. </p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>(Attributed) 
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		<title>Kettering, Charles F. -- (Attributed)</title>
		<link>https://wist.info/kettering-charles/30909/</link>
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		<pubDate>Fri, 02 Oct 2015 13:07:30 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
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		<description><![CDATA[An inventor fails 999 times, and if he succeeds once, he&#8217;s in. He treats his failures simply as practice shots.]]></description>
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			<content:encoded><![CDATA[<p>An inventor fails 999 times, and if he succeeds once, he&#8217;s in. He treats his failures simply as practice shots. </p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>(Attributed) 
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		<title>Kettering, Charles F. -- (Attributed)</title>
		<link>https://wist.info/kettering-charles/30974/</link>
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		<pubDate>Fri, 09 Oct 2015 16:33:32 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
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		<description><![CDATA[The whole fun of living is trying to make something better.]]></description>
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			<content:encoded><![CDATA[<p>The whole fun of living is trying to make something better.</p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>(Attributed) 
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		<title>Kettering, Charles F. -- (Attributed)</title>
		<link>https://wist.info/kettering-charles/31082/</link>
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		<pubDate>Fri, 16 Oct 2015 13:07:11 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
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		<description><![CDATA[A problem well stated is a problem half-solved. Sometimes attributed to John Dewey.]]></description>
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			<content:encoded><![CDATA[<p>A problem well stated is a problem half-solved.<br />
<a href="https://wist.info/wp/wp-content/uploads/2015/10/Charles-Ketting-problem-well-stated-wist_info.jpg"><img decoding="async" src="https://wist.info/wp/wp-content/uploads/2015/10/Charles-Ketting-problem-well-stated-wist_info.jpg" alt="Charles Ketting - problem well stated - wist_info" width="605" height="548" class="aligncenter size-full wp-image-31090" srcset="https://wist.info/wp/wp-content/uploads/2015/10/Charles-Ketting-problem-well-stated-wist_info.jpg 605w, https://wist.info/wp/wp-content/uploads/2015/10/Charles-Ketting-problem-well-stated-wist_info-300x272.jpg 300w" sizes="(max-width: 605px) 100vw, 605px" /></a></p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>(Attributed) 
						<br><br><span class="cite">
						

Sometimes attributed to John Dewey.						</span>
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		<title>Kettering, Charles F. -- Comment (1930)</title>
		<link>https://wist.info/kettering-charles/30011/</link>
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		<pubDate>Fri, 24 Jul 2015 15:40:06 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
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		<description><![CDATA[Whenever you look at a piece of work and you think the fellow was crazy, then you want to pay some attention to that. One of you is likely to be, and you had better find out which one it is. It makes an awful lot of difference. As attributed by Francis Davis, inventor of [&#8230;]]]></description>
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			<content:encoded><![CDATA[<p>Whenever you look at a piece of work and you think the fellow was crazy, then you want to pay some attention to that. One of you is likely to be, and you had better find out which one it is. It makes an awful lot of difference. </p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>Comment (1930) 
						<br><br><span class="cite">
						

As attributed by Francis Davis, inventor of power steering.
						</span>
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		<title>Kettering, Charles F. -- Essay (1952-01), &#8220;Don&#8217;t Be Afraid to Stumble,&#8221; The Rotarian, Vol. 80, No.  1</title>
		<link>https://wist.info/kettering-charles/30090/</link>
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		<pubDate>Fri, 31 Jul 2015 14:35:09 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
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		<description><![CDATA[[T]he more education a man has, the less likely he is to invent new things. Possibly this is because from the moment the boy or girl starts in school he or she is examined three or four times a year and a failure or two and he or she is out. Now because an inventor [&#8230;]]]></description>
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			<content:encoded><![CDATA[<p>[T]he more education a man has, the less likely he is to invent new things. Possibly this is because from the moment the boy or girl starts in school he or she is examined three or four times a year and a failure or two and he or she is out. Now because an inventor works differently, he thinks that&#8217;s all wrong. He knows he&#8217;ll never go far on any problem before he strikes snags. He may flunk 999 times but if on his 1,000th try he succeeds, he wins! The only time you don&#8217;t want to fail is the last time you try a thing.</p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>Essay (1952-01), &#8220;Don&#8217;t Be Afraid to Stumble,&#8221; <i>The Rotarian</i>, Vol. 80, No.  1 
						<br><br><span class="cite">
						

Kettering, who was R&D Director at General Motors for many years, constantly emphasized the need for experimentation and, by definition, learning from experimental failures.  He had a number of aphorisms and passages that were repeated by him on various speaking occasions, or quoted / paraphrased from him by others, particularly the last line above.<br><br>

In T. A. Boyd's biography of Kettering, <i><a href="https://archive.org/details/professionalamat007145mbp/mode/2up?q=%22failing+is+one+of+the+greatest+arts%22">Professional Amateur</a></i>, Part 3, ch. 20 (1957), we have:<br><br>

<blockquote>It therefore seems that the only factor which needs to be corrected is to teach a highly educated person that it is not a disgrace to fail and he must analyze every failure to find its cause. We paraphrase this by saying, "You must learn how to fail intelligently." [...] For failing is one of the greatest arts in the world. [...] Once you've failed, analyze the problem and find out why, because each failure is one more step leading up to the cathedral of success. The only time you don't want to fail is the last time you try.</blockquote><br>

Here is this similar passage attributed to Kettering from a page blurb, "<a href="https://archive.org/details/sim_getting-results-for-the-hands-on-manager_supervisory-management_1957-06_2_7/mode/2up?q=%22failing+is+one+of+the+greatest+arts%22">Don't Be Afraid to Stumble</a>," <i>Supervisory Management</i> magazine, Vol. 2, No. 7 (1957-06):<br><br>

<blockquote>We need to teach the intelligent person that it is not a disgrace to fail and that he must analyze every failure to find its cause. He must learn how to fail intelligently, for failing is one of the greatest arts in the world. Once you've failed, analyze the problem and find out why, because each failure is one more step leading to success.  The only time you don't want to fail is the last time you try.</blockquote><br>

The shorter the phrase, the more likely it is to be quoted on its own, e.g.:<br><br>

<blockquote>The only time you don't want to fail is the last time you try.<br>&nbsp;</blockquote><br>

Which can be found in:<ul><br>
	<li><a href="https://archive.org/details/research029526mbp/page/n209/mode/2up?q=%22fail+is+the+last+time+you+try%22">T. A. Boyd, <i>Research</i>, ch. 22 "Persistance" (1935)</a>.</li>
	<li><a href="https://archive.org/details/sim_society-of-automotive-engineers_1938-02_42_2/page/n1/mode/2up?q=%22fail+is+the+last+time+you+try%22"><em>Society of Automotive Engineers (SAE) Journal</em>, Vol 42, No. 2 (1938-02)</a>, covering the Detroit SAE Annual Meeting (1938-01-10 to 14).</li></ul>

Other variants that can be found:
<ul>
        <li>"The only time you mustn't fail is the last time you try."</li>
	<li>"The only time you can't afford to fail is the last time you try."</li>
	<li>"The only time you don't fail is the last time you try something, and it works."</li>
</ul>						</span>
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		<title>Kettering, Charles F. -- In &#8220;Looking ahead with Boss Ket,&#8221; Popular Mechanics (Feb 1935)</title>
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		<pubDate>Fri, 26 Jun 2015 14:52:34 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
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		<description><![CDATA[No one would have crossed the ocean if he could have gotten off the ship in the storm.]]></description>
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			<content:encoded><![CDATA[<p>No one would have crossed the ocean if he could have gotten off the ship in the storm. </p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>In &#8220;Looking ahead with Boss Ket,&#8221; <i>Popular Mechanics</i> (Feb 1935) 
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                <!-- DCH Modify the title to give the category (quote author) at the beginning of it. -->
		<title>Kettering, Charles F. -- Quoted in T. A. Boyd, Professional Amateur: The Biography of Charles Franklin Kettering, Part 3, ch. 20 (1957)</title>
		<link>https://wist.info/kettering-charles/79346/</link>
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		<pubDate>Sat, 27 Sep 2025 21:14:24 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
				<category><![CDATA[Kettering, Charles F.]]></category>
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		<description><![CDATA[It therefore seems that the only factor which needs to be corrected is to teach a highly educated person that it is not a disgrace to fail and he must analyze every failure to find its cause. We paraphrase this by saying, &#8220;You must learn how to fail intelligently.&#8221; [&#8230;] For failing is one of [&#8230;]]]></description>
        <!-- DCH Insert author info (category description) and put the extra info (MORE) below that. -->
			<content:encoded><![CDATA[<p>It therefore seems that the only factor which needs to be corrected is to teach a highly educated person that it is not a disgrace to fail and he must analyze every failure to find its cause. We paraphrase this by saying, &#8220;You must learn how to fail intelligently.&#8221; [&#8230;] For failing is one of the greatest arts in the world. [&#8230;] Once you&#8217;ve failed, analyze the problem and find out why, because each failure is one more step leading up to the cathedral of success. The only time you don&#8217;t want to fail is the last time you try.</p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>Quoted in T. A. Boyd, <i>Professional Amateur: The Biography of Charles Franklin Kettering</i>, Part 3, ch. 20 (1957) 
						<br><br><span class="cite">
						

Kettering constantly emphasized the need for experimentation and, by definition, learning from experimental failures.  He had a number of aphorisms and passages that were repeated by him on various speaking occasions, or quoted / paraphrased from him by others.<br><br>

For example, there is this similar passage attributed to Kettering from a page blurb, "<a href="https://archive.org/details/sim_getting-results-for-the-hands-on-manager_supervisory-management_1957-06_2_7/mode/2up?q=%22failing+is+one+of+the+greatest+arts%22">Don't Be Afraid to Stumble</a>," <i>Supervisory Management</i> magazine, Vol. 2, No. 7 (1957-06):<br><br>

<blockquote>We need to teach the intelligent person that it is not a disgrace to fail and that he must analyze every failure to find its cause. He must learn how to fail intelligently, for failing is one of the greatest arts in the world. Once you've failed, analyze the problem and find out why, because each failure is one more step leading to success.  The only time you don't want to fail is the last time you try.</blockquote><br>

The shorter the piece, the more likely it is to be quoted on its own, e.g.:<br><br>

<blockquote>The only time you don't want to fail is the last time you try.<br>&nbsp;</blockquote><br>

Which can be found in:<ul><br>
	<li><a href="https://archive.org/details/research029526mbp/page/n209/mode/2up?q=%22fail+is+the+last+time+you+try%22">T. A. Boyd, <i>Research</i>, ch. 22 "Persistance" (1935)</a>.</li>
	<li><a href="https://archive.org/details/sim_society-of-automotive-engineers_1938-02_42_2/page/n1/mode/2up?q=%22fail+is+the+last+time+you+try%22"><em>Society of Automotive Engineers (SAE) Journal</em>, Vol 42, No. 2 (1938-02)</a>, covering the Detroit SAE Annual Meeting (1938-01-10 to 14).</li></ul>





						</span>
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		<title>Kettering, Charles F. -- Sign at the General Motors research laboratories</title>
		<link>https://wist.info/kettering-charles/30157/</link>
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		<pubDate>Fri, 07 Aug 2015 16:02:21 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
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		<description><![CDATA[This problem, when solved, will be simple. Quoted by Kettering in &#8220;Don&#8217;t Be Afraid to Stumble,&#8221; The Rotarian (Jan 1952)]]></description>
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			<content:encoded><![CDATA[<p>This problem, when solved, will be simple.</p>
<br><b>Charles F. Kettering</b> (1876–1958) American inventor, engineer, researcher, businessman<br>Sign at the General Motors research laboratories 
						<br><br><span class="cite">
						

Quoted by Kettering in "Don't Be Afraid to Stumble," <i>The Rotarian</i> (Jan 1952)

						</span>
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