I don’t really believe there exists a “good” form of commercial. There are some that are less distasteful than others, but at best they’re intrusive. And even in the most absolutely palatable form, they thrust a cleaver into the overall effect of a television drama — and they do it three times during its all too brief playing, and even more during the 90-minute shows.
Rod Serling (1924-1975) American screenwriter, playwright, television producer, narrator
Patterns, Introduction (1957)
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