But, perhaps, the excellence of aphorisms consists not so much in the expression of some rare and abstruse sentiment, as in the comprehension of some obvious and useful truths in a few words. We frequently fall into error and folly, not because the true principles of actions are not not known, but because, for a time, they are not remembered; and he may, therefore, be justly numbered among the benefactors of mankind, who contracts the great rules of life into short sentences, that may be easily impressed on the memory, and taught by frequent recollection to recur habitually to the mind.
Samuel Johnson (1709-1784) English writer, lexicographer, critic
The Rambler, #175 (19 Nov 1751)
(Source)