Managers who don’t know how to measure what they want settle for wanting what they can measure. For example, those who want a high quality of work life but don’t know how to measure it, often settle for wanting a high standard of living because they can measure it.
Russell L. Ackoff (1919-2009) American organizational theorist, consultant, management scientist
A little book of f-laws: 13 common sins of management (2006)
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For those who want some proof that physicists are human, the proof is in the idiocy of all the different units which they use for measuring energy.
Richard Feynman (1918-1988) American physicist
The Character of Physical Laws ch. 3 “The Great Conservation Principles” (1965)
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