WIST

The word Martini is a nostalgic passport to another era — when automobiles had curves like Mae West, when women were eihter ladies or dames, when men wore hats, when a deal was done on a handshake, when boxing and polo were regular pastimes, when we lived for movies instead of MTV, and when jazz was going from hot to cool. It was a time when a relationship was called either a romance or an affair, when love over a pitcher of Martinis was bigger than both of us, sweetheart, and it wouldn’t matter if the Russians dropped the bomb as long as the gin was wet and the vermouth was dry. That as Martini Culture.

Barnaby Conrad III (b. 1952) American author, artist, editor
The Martini: An Illustrated History of an American Classic, “The Great Martini Revival” (1995)
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Conrad reworked the passage in "Martini Madness" in Cigar Afficionado (Spring 1996):

The Martini is a cocktail distilled from the wink of a platinum blonde, the sweat of a polo horse, the blast of an ocean liner's horn, the Chrysler building at sunset, a lost Cole Porter tune, and the aftershave of quipping detectives in natty double-breasted suits. It's a nostalgic passport to another era -- when automobiles had curves like Mae West, when women were either ladies or dames, when men were gentlemen or cads, and when a "relationship" was true romance or a steamy affair. Films were called movies then, the music was going from le jazz hot in Paris to nightclub cool in Vegas, and when a deal was done on a handshake, the wise guy who welched soon had a date with a snub-nosed thirty-eight. Love might have ended in a world war, but a kiss was still a kiss, a smile was still a smile, and until they dropped the atomic bomb there was no need to worry, schweetheart, as long as the vermouth was dry and the gin was wet. That was Martini Culture.